FRENCH NATURAL AROMACHOLOGY 
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Scents & Wellness Fundamentals

Marketing Olfactif & Scented Spaces 

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The following is an Aromachology Course given by Françoise Rapp, Certified Natural Aromachologist, Teacher and Member of The Teacher's Academy.

Introduction and Over-view of Course:
This course teaches you in detail how natural essences act on the balance of the body and emotions. Whether by olfaction or also by application to the skin, natural essences provide a deep feeling of well-being. This approach is at the origin of the history of perfume even if it was not called that. During this exciting master class you will learn and test yourself essences in great detail. You will know how and why to use them precisely because you will master their so-called aromachological effects. You will deepen your knowledge in the composition of an aromachological formula which is between aromatherapy and natural perfumery. Above all, you will continue to discover how aromachology is vital in scented spaces and cosmetics products as multi sensory experiences. Olfactory marketing is the must to make brands and business places memorable.

Weekly Modules:

Module 1 - Overview of French Natural Aromachology 

• The major healing perfumes in history
• The anatomy & physiology of scent & emotions 
• The link between skin & emotions
• How natural essences affects positively the brain via neurotransmitters
• The major raw material to have on-hand
• The products typology in aromachology
• Scientific research references

Module 2 – French Natural Aromachology Applications According to its Objectives

• French Natural Aromachology interior natural scents 
• French Natural Aromachology natural perfumes
• French Natural Aromachology & cosmetics

 
Module 3 – The Scents of Uplifting, Happiness & Vitality 

• The natural essences and their aromachological effects

 
Module 4 – The Scents of Calm, Mindfulness & Balance

• The natural essences and their aromachological effects

Module 5 – Multi-Sensory Experiences: Olfactory Marketing Applications

• Scents to differentiate your brand signature 
• Scents to create a wellness space 
• Scents for multi-sensory experiences 

Module 6 – French Natural Aromachology for Scented Spaces

• The new trend
• Reconnecting ourselves with Nature 
• The selection and natural essences associations
• How to set up multi-sensory scented spaces 

 
Module 7 – French Natural Aromachology & Cosmetics

• When cosmetics become a multi-sensory experience
• Aromachology skincare, bath & body care

 
Module 8 - Composition of a French Natural Aromachology Formula

• Selection of the natural essences in French natural aromachology
• The method to select and compose a French natural aromachology formula
• Building the French natural aromachology formula ​​​

This course is an intensive program into Natural Perfumery certification program. This course is part of the International Perfume Foundation Curriculum. The course is intensive and suitable for Advanced beginners, intermediate, advanced, certified natural perfumers, olfaction trainers and aromatherapists. You will receive a certificate of completion by IPF at the end of the course. 
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Length of the class: 4 weeks ( 2 modules / week )
Each module has assessments.  Starts in January 2023.
After registration, the list of raw materials to be purchased will be sent.
Price of the course: 1295€  (including 200€ Certification)
Possibility of paying in instalments.  

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